Tuesday, December 11, 2012
Do you regularly express gratitude to your clients? People like to feel appreciated…it’s human nature. Here are four simple ways you can express gratitude to your clients today (and every day!):
1. Handwritten thank you notes. Yes, it might be time consuming, but this gesture is well worth it. Technology has changed the face of communication –people text instead of call and email instead of write. Taking the time to write a personalized, handwritten letter is a novelty these days—and a well-received token of gratitude.
2. Develop and implement a customer loyalty program. Maybe this means providing a discount or a small gift to those clients who refer potential clients to you. No matter what works for your practice, this kind of program will show clients that you appreciate their business.
3. Acknowledge your clients’ special occasions. This can mean sending greetings on Birthdays, holidays, and/or other special occasions. These messages will show your clients that you care about what is going on in their lives.
4. Show daily gratitude. Something as simple as looking a person in the eye, providing your full attention when they are speaking, and promptly returning telephone calls and emails are all ways you can express gratitude every day of the year!
How have you thanked your clients this year? Share your ideas below!