Tuesday, November 1, 2011
I. Care. For. Three simple words that can reflect so much. In late 2010, then ICF President Giovanna D’Alessio, MCC, shared her idea of the “I Care For” campaign with the ICF membership. Drawing from the association’s branding work at the time, ICF members from across the world shared that “they see themselves not only as part of the ICF community, but also part of something much greater.”
The best part about “I Care For” is that each of our individuality shines through. What I care about may or may not be what the next person over cares about. But if we all do our part, we are all helping in our own way. And it subsequently makes the world a better place. [Remember, no act of kindness, no matter how small, is ever wasted. (Aesop)]
So, what is it for you? What ignites passion in your life and how are you feeding it? Share it below in the comments, write on our Facebook wall, tweet us or shoot us an email at email@example.com.